Task 2/Typographic Exploration and Communication

 August 26

2021 8.27.2021 - 9.24.2021 

Huai Yi / 0351702

Typography Bachelor of Design (Hons) in Creative Media / Taylor’s University 

Task 2/Typographic Exploration and  Communication

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LECTURES

Task 1/Exercise https://huaiyi2021.blogspot.com/2021/09/typography-task-1-exercises.html

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INSTRUCTIONS

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Exercise

week5

I used the text provided for typesetting exploration, and I chose one of the three texts. Digitize it using Adobe illustrations

This week, watch the second task, printing exploration and communication tutorial.

I chose this.   

Three different texts are given. I chose one.

      (Figure 1 Editorial spreads tryouts, Week 6 )

                                                  

                                                                  Made a rough sketch

     (Figure 2, Editorial spreads blocked out, Week 6)

                                         

I use Univers LT STD 55 Roman with a text point size of 9 points. The spacing between guide points and paragraphs is 11 points.

I used kerning in my paragraphs to create smoother rags. I also applied cross alignment to help me solve this problem.

    (Figure 2, Editorial spreads blocked out, Week 6)

                                            

             (Figure2.1, Design A, Week 6)

                                                       

week6

After some exploration last week, we should set the layout and arrangement this week. Need more design ideas

optimization

   (Figure3.3, Design A, Week 6)

                                                   

I moved the title to the middle. This makes the title look more obvious

 (Figure 3, Editorial spreads blocked out, Week 6)

                                        

(Figure 3.1, Editorial spreads blocked out, Week 6)

I try J to optimize the layout. I draft all in color to observe the paragraph itself.

I have two drafts. They are different.

  (Figure4, Design A, Week 6)

                                                    

   (Figure 4 Editorial spreads blocked out, Week 6)

                                         

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Final Type Expression

(Figure 3, Final Submission in JPEG, Week 7 )

                                     

                                                    (PDF - Final Submission in PDF, Week 7)

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FEEDBACK

Week 6

We should first focus on the sketch and design of the title.

Week 7

Make it clear. Body text must always be processed in a consistent manner,

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REFLECTION

Experience: keep trying different things when doing this job.

Observation: neat arrangements are more readable. I need to pay more attention, which means there are many details to pay attention to.

I find it difficult to do a layout design. It takes a lot of energy and time.

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FURTHER READING

The horizontal layout increases readability because it creates wider field text.

Note that as you can see from the sample diagram, you can use a five column layout to create text layouts in various horizontal and vertical page formats. This layout can help us divide the hierarchy between information.